The Beta

Who's Online Now?

SalesGenius has just launched but has been out in beta for a few months, and its 120+ current users ─ mostly salespeople ─ have been using it to gauge customer interest.   

These new SalesGenius users generally watch for signs of new purchasing interest from their customers with the "Genius Tracker" -- a small IM-like app that detects which of a salesperson's prospects are accepting, reading, and browsing e-mail and web site content offered by the salesperson -- and to what degree.

Send Less, Sell More

So far, sales people love it because they can send less e-mail, make fewer calls, and make more sales -- as they now can figure out and contact people who are really interested in buying, and not bother (and waste time on) those who are not.

Of course, this is a win for recipients of SalesGenius e-mails as well. By ignoring or deleting unwanted e-mails, they signal busy salespeople to not bother contacting them again.

And that how we want to keep it:  less annoying and unwanted e-mail for uninterested prospects, less wasted time for sales people, and better information for interested buyers.

Working in the Trenches

What's most exciting is that it seems to really be working.  Our beta customers actually have numbers to back it up.  Sales are up for those using SalesGenius ─ and in some cases salespeople have closed prospects that would not have been contacted without SalesGenius noticing the prospect's interest.  Want to learn more about SalesGenius success stories? Click here.

Here at Genius we'll be busy helping customers who want good service from sales and support reps, and want to communicate with them directly when, where, and how they choose.  Welcome to "Web 2.0".

Comments

[Daniel Nerezov]

Good stuff guys. I'm looking forward to testing you out.

You are exactly what I've been looking for and unable to find. We sell a blogging app at hotbusinessblog.com and direct promotions is a large part of our marketing plan.

P.S. Found you via Emily Chang's eHub